Abigail Hoffman (she/her) is the Content Manager for InTheBurg, a daily Spartanburg-based email-publication, Shop Manager for Pharmacy Coffee, and Creative Marketing Manager for Little River Roasting, curating the local brand’s social media marketing, community events, and digital publicity. A Wofford College graduate ’16, Abigail studied Biology and Studio Art, with past work experience including digital communications with the City of Spartanburg, social media curation for Visit Spartanburg, nonprofit retail, and festival/ event coordination and marketing. In her occasional free time, she works in ceramics (under the name GailMovesClay,) also dabbling in printmaking, vintage ephemera collages, local history studies, and antique mall hunting for creative inspirations.
Smitha Lee is the owner of a content creation company – Forward Vantage, LLC. Still, his mission is to empower entrepreneurs through education and skill-building so that they can fully participate and earn in the digital economy. Instagram and Facebook can become daunting tasks, however, his goal is to show that each person is already creating content. Whether you’re an entrepreneur looking to sharpen your skills or a business owner looking for new ways to make sales, his goal is to help guide you to your vantage point. As a digital marketing strategist, he’s spent the last 5+ years predicting, executing, and assisting businesses to learn how to market and increase their reach through social platforms.